Author: katiemcnichols

Over 93% of the U.S. population uses social media. With how widespread it is, you could be missing out on a large audience of potential patients if you don’t promote...

Google Business Profile is a tool from Google that lets you control how your chiropractic practice appears in Google Search and Google Maps. Formerly known as Google My Business, this...

For years, Google has been the top way patients found local chiropractors. But today, AI-powered tools, such as ChatGPT, are rapidly changing how patients search. Google still dominates the space...

Hashtags first became popular on Twitter, or X, but they are now commonplace across Instagram, TikTok, Facebook, YouTube, and other social media platforms. Their main purpose is to group similar...

In order to grow their practice, chiropractors must meet potential patients where they are. Most U.S. adults spend time on social media, and 70% of them use Facebook. This makes...

Telemedicine, also called telehealth, is the practice of communicating with patients virtually. It includes everything from holding appointments over video to answering patient questions through a messaging portal.  You may...